A 20-week project, spanning across two quarters, has taught me the value of patience, iteration, and trusting each step of the design process. With the first half of the project focusing on user research and the latter half focusing on design, I was able to see how insights directly shape meaningful solutions.
Research grounds everything
Spending the first half on user research reinforced how essential it is for shaping clear, intentional design decisions.
Cohesion matters
Aligning visuals, content, and interaction patterns across the experience made the final product feel unified and purposeful.
Critique strengthens work
Feedback, particularly from industry professionals, strengthens work by revealing blind spots, refining ideas, and guiding design decisions to better serve users.
Thank you for exploring this case study. Please reach out if you have any questions or would like to connect.